Black Quotidian: Everyday History in African-American Newspapers

May 22, 1970

On May 22, 1970, the Atlanta Daily World carried a piece about a new monthly magazine for black women, Essence. “Its audience is Black woman between the ages of 18 and 34 years of age. Total audience reach will include those women over 34 who are pacesetters in their communities and are inquisitive and acquisitive consumers of services and products.” The story also noted that Essence was “printed on first quality stock in Buffalo” and that it would cost sixty cents at the newsstand. 

This page has paths:

This page references: