This site requires Javascript to be turned on. Please enable Javascript and reload the page. Black Quotidian: Everyday History in African-American Newspapers Main Menu Overview Introduction History Themes Archive Resources Acknowledgments Author Bio Matthew F. Delmont 5676b5682f4c73618365582367c04a35162484d5 Stanford University Press Atlanta Daily World - September 1, 1939 - picture 1 2019-03-12T23:57:56+00:00 Stanford University Press af84c3e11fe030c51c61bbd190fa82a3a1a12824 1 1 Atlanta Daily World - September 1, 1939 - picture plain published 2019-03-12T23:57:56+00:00 Anonymous This page is referenced by: 1 2019-03-12T23:56:20+00:00 May 31, 1940 3 gallery published 2019-08-21T12:55:24+00:00 On May 31,1940, the Atlanta Daily World featured an advertisement for new shoes, “dainty all-white style successes.” The advertisement, from Burt’s Shoes, was well timed for the fashion rule to not wear white until after Memorial Day. Burt’s Shoes advertised regularly in the Daily World and made it clear that black customers were welcomed at “one of the finest and largest stores in the entire South.” When the Daily World announced the opening of the second Burt’s shoe store (29 Whitehall) the paper noted, “the store is large enough to accommodate everybody.”
